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Fish of Norway

Market intelligence

Norwegian salmon price per kg: how a quote is built

There is no single “salmon price”. There is a weekly public reference, a size-band ladder, a grade spread, an Incoterm and a currency, and the number you are quoted is the sum of those. This page shows where the reference is published and how to convert any offer into a comparable landed cost per kilo.

The public reference

Where the reference price comes from

Statistics Norway publishes the average export price of fresh whole Norwegian salmon every Wednesday, in kroner per kilo, calculated from the customs declarations of the previous week. It is the most cited salmon price in the world and the one most importers mean when they ask what “the price” is this week.

Fish Pool, on Euronext, publishes a spot index and forward prices that are used as the reference in supply contracts. Both series are per kilo, whole fish, on export terms at the Norwegian border. Neither is a price you can buy at; they are the baseline a supplier’s offer moves around.

Statistics Norway — weekly salmon export price

From reference to quote

Five things that move a quote away from the reference

  1. 01

    Size band

    Whole salmon is priced in one-kilo bands, and each band has its own price in a given week. The reference is an average across all of them. A quote for 6–7 kg and a quote for 3–4 kg are not the same product at a different margin; they are different products.

  2. 02

    Grade

    Superior, ordinary and production are three prices. The reference follows superior. An offer that does not name the grade is quoting a mixed lot, and a mixed lot is the most common reason a competitive number turns out not to be.

  3. 03

    Product form and yield

    A fillet price per kilo is not comparable with a whole-fish price per kilo. The fish removed in trimming is paid for in the fillet price, so trim D, trim E and portions each sit at their own multiple of the whole-fish reference. Compare forms only after converting to the same basis.

  4. 04

    Incoterm and freight

    FCA Oslo Airport, CIF Shanghai and DAP Dubai are three different numbers for the same box of fish. In a peak week the airfreight can exceed the value of the fish, and it moves independently of it. The Incoterm tells you which of those costs are already inside the quote.

  5. 05

    Currency and validity

    Producers cost in Norwegian kroner and quote in euro or dollar. A quote is valid for days, sometimes hours, and the currency term decides who carries the move between quote and payment. A number without a validity and a currency is not an offer.

Price status

What any number from us actually means

Indicative

A directional range from recent trade. Not an offer.

Supplier confirmed

A named supplier has confirmed the price in writing, with a stated validity.

Agent verified

Fish of Norway has checked the offer, the documents and the available volume.

Contracted

A signed contract exists at this price for a defined volume and period.

Landed cost

What it actually costs on your floor — an estimate

We do not publish a fish price, because a number with no volume, Incoterm or validity is not information. What we publish is the arithmetic. Enter the rates you have been quoted — nothing is pre-filled — and the calculator converts the offer to a single comparable basis: net of glaze or ice, one Incoterm, one currency, every line named. The result is an estimate.

Price basis

Local prices

Why a retail price in your market is a different number

The price per kilo searched for in India, Brazil, Mexico or the Gulf is usually a supermarket shelf price in local currency. That number sits several steps after an import quote: duty, clearance, cold storage, distribution and retail margin have all been added, and the product is often a portion rather than a whole fish. The way to bridge the two is the calculator above, filled with your own duty and freight rates.

Get a current, labelled quote

A request with species, form, size band, volume and destination returns offers with a stated Incoterm, currency and validity, standardised so they can be compared line by line.

Request offers

Send request

Then we work to get you the best possible deal for what you need

Tell us what you need — species, form, volume and where it is going. We take it to the producers who can actually deliver it, and collect prices against one and the same specification.

Send request

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If you have opened a particular exporter in the registry, the name travels with the request, so we do not ask you about what you have already found.